In late 2020, Brad Van De Walle, a successful real estate agent, founded RECODemand to revolutionize client acquisition for real estate and mortgage professionals. Leveraging his experience from hosting webinars that propelled him to the forefront of his market, Van De Walle created a company dedicated to helping others achieve similar success. RECODemand’s innovative approach, centered around webinar funnel marketing, has quickly set new standards in the industry, offering a scalable, cost-effective method to generate leads and close deals at scale.
The Birth of RECODemand
Brad Van De Walle’s journey to founding RECODemand began with his remarkable success in real estate. In his best year, Van De Walle closed an impressive 1,250 deals. His secret? Hosting webinars that educated potential clients, established trust, and converted leads into appointments and deals. Realizing the potential of this method, he sought to share it with other real estate and mortgage professionals, leading to the creation of RECODemand.
RECODemand was founded with a clear mission: to install high-leverage client acquisition systems into real estate and mortgage businesses. The company’s core service, the webinar funnel, enables professionals to consistently generate new leads, convert them into appointments, and close deals at scale.
Understanding the Webinar Funnel Marketing Approach
Webinar funnel marketing, as implemented by RECODemand, is a method of selling to many at once through a 60-90 minute presentation. The concept is simple but powerful: if there are 100 people on a webinar, you are effectively selling to 100 people simultaneously, saving countless hours that would otherwise be spent on individual meetings.
RECODemand takes care of the entire process for their clients. The company crafts targeted ads for the client’s specific market, designs the landing page, and creates the email and SMS sequences that lead up to the webinar. They also develop the webinar slide deck and the offer or pitch presented at the end. Once everything is in place, RECODemand schedules the webinar and launches the ads 4-7 days prior to the event.
This comprehensive approach ensures that real estate and mortgage professionals are thoroughly trained on every aspect of the webinar funnel system, from Facebook ads to CRM usage, and from the webinar presentation to the final pitch that converts leads into appointments. RECODemand also provides sales training, equipping clients with the skills needed to close the appointments generated by the webinars.
Transforming the Real Estate Industry
The impact of RECODemand’s webinar funnel approach on the real estate and mortgage industry has been significant. By turning traditional real estate seminars into virtual events, RECODemand has made the process more scalable and cost-effective. The old-school methods of door knocking, cold calling, and running Facebook ads for individual leads are being replaced by a streamlined process that allows professionals to sell at scale, saving countless hours each week.
The success stories speak for themselves. April W., a mortgage agent in Atlanta, booked over 75 appointments from her first webinar and closed 10 deals as a result. Brad B., a real estate agent in San Diego, generated over $2 million in deal volume from his first webinar. Bradley P., another real estate agent based in Austin, Texas, closed over 30 deals in just seven months using RECODemand’s webinar funnel system.
The Competitive Edge of RECODemand
What sets RECODemand apart from other marketing solutions is the company’s extensive experience and commitment to continuous improvement. Having hosted hundreds of webinars, RECODemand has refined its process to maximize conversions, providing insights across various markets in the United States and Canada. This wealth of data allows RECODemand to offer personalized coaching and setup for each client, ensuring that every aspect of the webinar funnel is optimized for success.
Clients also benefit from the thorough training provided by RECODemand. Whether it’s learning how to manage the CRM system, mastering the art of the pitch, or closing the deals generated by the webinar, clients receive 1-on-1 coaching tailored to their specific needs. This hands-on approach not only boosts initial success but also empowers clients to sustain and scale their lead generation efforts over time.
Results and Long-Term Benefits
Clients using RECODemand’s webinar funnel system consistently report significant increases in lead volume, qualified appointments, and closed deals. The system offers long-term benefits that extend beyond immediate sales. By providing clients with control over their lead generation, RECODemand eliminates the need for expensive marketing agency retainers. With a simple ad budget increase, clients can scale their lead generation efforts, turning a 100-hour prospecting workload into just one hour per week.
Moreover, the reliability and scalability of the webinar funnel system enable clients to build teams that can handle the influx of appointments, further increasing their capacity to close deals. No longer do real estate and mortgage professionals need to rely on outdated methods like door knocking or cold calling; instead, they can focus on closing deals and growing their businesses.
A Bright Future for RECODemand
As RECODemand continues to grow, the company remains committed to refining its webinar funnel strategy. Through consistent split testing and analysis, RECODemand is finding new ways to increase webinar attendance rates, lower the cost per lead on ads, and enhance overall performance. The company’s dedication to innovation and excellence has not gone unnoticed, with RECODemand being featured in major publications like Forbes.
Looking ahead, RECODemand is poised to become one of the fastest-growing companies in the real estate marketing space. With a proven track record of success and a commitment to helping clients achieve their goals, RECODemand is setting new standards in the industry and paving the way for the future of real estate marketing.
Conclusion
In a rapidly evolving real estate market, RECODemand’s webinar funnel marketing is a game-changer. By transforming traditional marketing methods into a scalable, virtual solution, RECODemand is empowering real estate and mortgage professionals to achieve unprecedented success. As the company continues to innovate and grow, its impact on the industry is sure to be profound, setting a new standard for how real estate deals are made in the digital age.
Real Estate & Mortgage Agents can watch RECODemand’s free training by clicking here.
Published by: Khy Talara